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–https://player.vimeo.com/video/420282342?title=0&portrait=0&byline=0&autoplay=1

Every single purchase of any product kind has one universal consistency.

The process of identifying a need, searching for options, evaluating selections and deciding on a purchase.

This process is referred to as the:

Consumer Decision Making Process

Factors that influence and guide the consumer decision making process are collectively referred to as:

Touch-Points

Lack of accessibility, quality and credibility of touch-points evoke indecisiveness, frustration and distrust.

A time and effort intense shopping process effects the consumers’ purchasing willingness negatively, resulting in wrongful decisions and shopping fatigue.

We build the marketplace that puts the process of

Searching Evaluating Choosing

at the center of the consumers‘ shopping experience.

We provide the services and tools that empower

Trust Convenience Enjoyment

for online shoppers.

Continuous growth in

e-commerce

& online shopping

from demand and supply side.

Channels for Journeys

E-commerce and its embedded digital shopping journey is an establish channel for consumers to search for, explore and purchase products.

More consumers with more devices take on the digital customer journey. By 2022 the EU is predicted to reach 509,6 mil. e-commerce shoppers.

More retailers rely on digital marketing and shopping systems to pull traffic onto their journey lanes for promoting and selling products.

Customer Side

Revenues in E-Commerce (EU 27)

2017 | € 255 bil.

2018 | € 275 bil.

2019 | € 305 bil.

2020 | € 366 bil.

2025 | € 514 bil.

EU 27: Retail e-commerce revenue forecast from 2017 to 2025. (Statista 2021)

From experiment to habits: Consumer demographic shifts, familiarity with online services and a growing amount of electronic shopping devices have helped the number of online shoppers and their spendings to accelerate for the last 15 years. Today, 2 out of 3 adults in the EU place an online order at least once per month.

In 2020, EU online sales have reached € 540 b. ,accounting for X% of the total Consumer Spendings. An increase of 270% to 2018. By 2030, online sales are predicted to reach € 740 b., about XX% of all retail sales.

Seller Side

Online Advertisment - EU

2017 | € 255 bil.

2025 | € 514 bil.

EU 27: Retail e-commerce revenue forecast from 2017 to 2025. (Statista 2021)

Low barriers to entry: Shop development platforms and full-service providers such as Shopify, have significantly reduced the administrative and operational complexity of shop set-ups and lowered the operating and maintenance costs.

Powerful and user-friendly marketing and campaign management tools and social media affiliation and promotion services allow sellers (Manufacture/PL – Brand Seller – Re-Seller) to target consumers efficiently and effectively.

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Problems and dysfunctions between

Consumers

& sellers

along the shopping journey.

Complexity of the Journey

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The journey

Reasons for Experience Disfunctions

Shipping fees too high

decided on a wrong / unwanted item

Item was out of stock

Delivery time was too long

Account required

Missing payment option

The click

Reasons for Abandoned Checkouts

Shipping fees too high

decided wrong / unwanted

Item was out of stock

Delivery time too long

Account required

Missing payment

Distrust in seller

Long check-out

The return

Reasons for Order Returns

Shipping fees too high

decided on a wrong / unwanted item

Item was out of stock

Delivery time was too long

Account required

Missing payment option

EFFICENCY: Problem to Consumer:

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Problem to Sellers

0 %

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0 %

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0 %

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Our platform owns

decison

making

process

in e-commerce.

We assist consumers in identifying and finding the best-fit products with ease.

We curate product worlds that inspire and match individual values and lifestyles.

We organise the road from „want to get“ seamlessly on one single marketplace.

Growing market attention to

e-commerce

& online shopping

from customer and seller side.

Channels for Journeys

Marketplace wins

Venture Story

Market growth. Consumer demand. Same old problems!

Business Concept build upon universal consistency

Every single purchase of any product kind has one universal consistency. The buyers’ process of identifying a need, searching for options, evaluating selections and deciding on a purchase action. This process is referred to as the “Consumer Decision Making Process”. Factors that influence and guide this process are collectively referred to as Touch-Points. Visibility, quality and reliability of touch-points directly effect the consumers’ shopping experience and purchasing willingness.

Business Value created in response to changes in consumer behaviours and technological progress.

Every single purchase of any product kind has one universal consistency. The buyers’ process of identifying a need, searching for options, evaluating selections and deciding on a purchase action.

This process is referred to as the “Consumer Decision Making Process”.

Factors that influence and guide this process are collectively referred to as Touch-Points.

Visibility, quality and reliability of touch-points directly effect the consumers’ shopping experience and purchasing willingness.

Core Features

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Venture Story

Core Features

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